Sunday, 23 November 2008

Don't optimise your site for search engines and this is what happens

I blogged recently about Barack Obama's transition website, pointing out that it was badly optimised for search engines.

This is the consequence: a Google search for Obama transition finds it languishing in 10th place, behind nine news stories. There's no guarantee that these are positive, focussing on the issues that Obama wants or communicating accurate information.

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